☀️ Lardo Patio Happy Hour Hits Different This Summer Season
Overview
About this campaign
We just remodeled our outdoor patio, and it’s peak patio season in Portland right now. Lardo is the perfect place to take it in—whether you’re posted up for Happy Hour or just soaking up the sun with friends.
From 3–6 PM every day, we’re serving $4 pints across all 16 rotating draft beer handles—built for easy afternoons that turn into longer hangs.
Let your followers experience what Lardo is all about: bold, craveable sandwiches, unfussy comfort food, and a laid-back energy that feels right at home on the patio.
Show the full experience—from the first bite to the last sip. Whether it’s a classic sandwich, fries, or a seasonal special, let your honest reaction lead.
No-frills, high-quality food, cold beer, and a newly refreshed patio made for Portland’s best weather.
Benefits
What you'll receive
Approved Portland-based creators (and a +1) will receive a $100 meal comp/credit in exchange for an Instagram Reel and/or Tiktok video that brings the Lardo experience to life: the sandwiches, the patio vibes, the craft beer, and why this Portland favorite has been serving up unforgettable bites since 2010.
🎯 Your mission?
Head to Lardo, grab one of their legendary sandwiches, dirty fries, or seasonal specials, and show your audience exactly what happens when bold flavors, local ingredients, and a laid-back atmosphere come together. From stacked sandwiches and rotating Chefwich creations to patio hangs and happy hour moments, capture what makes Lardo a go-to spot for Portland food lovers. Make it the kind of content your audience saves, shares, follows you for, and that sends them straight to @lardopdx
📍 Where to find it
Lardo's flagship Portland location is at 1212 SE Hawthorne Blvd. Check lardosandwiches.com for current hours, menu offerings before you visit. Please schedule in the platform for your visit (3 day buffer required).
https://www.instagram.com/lardopdx/
👍 Who's a match
Foodies, sandwich lovers, happy hour enthusiasts, date-nighters, patio diners, craft beer fans, and Portland locals who love discovering iconic neighborhood spots. If you're into big flavors and zero pretension, this one's for you.
⭐️ Important details
• Exchange: complimentary meal of $100 gift credit to be used on your visit
• Schedule: In platform for location and date/hours of your choosing — 3 day buffer required, gift card issued via email before visit
• Posting timeline: content must go live within 7–9 days of your visit - All Content Needs to be Posted by July 23rd
• Need help? jeremy@tryrelish.com and support@tryrelish.com
FTC compliance: include "Partnered with Lardo" in your caption
Deliverables
What you'll create
Creators can qualify through any listed platform unless the brief says otherwise during review.
TikTok
Creative brief
Creative direction
Visual tone
Please include in your Reels:
Show the full experience of visiting Lardo—from walking in to ordering to settling onto the newly remodeled patio. Capture the laid-back, communal energy and peak PDX patio vibe.
Highlight the patio space as a destination—people hanging out, drinks being poured, food hitting the table, golden-hour energy if possible.
Focus on the food up close: stacked sandwiches, fries, melty textures, sauces, crunch, and that first bite moment.
Verbally mention the Happy Hour value: $4 pints from 3–6 PM across all 16 rotating draft handles, and how it’s a perfect patio hang.
Share your honest reaction—what you ordered, what stood out, and what you’d come back for.
Close your video with a follow prompt, such as: “follow @lardopdx to see what’s on the menu next,” giving your audience a natural next step and helping build the Lardo community.
Caption cues
Tag @lardopdx and send a collaboration request
Share what you ordered and what made it worth coming back for—whether it was a stacked sandwich, fries, or something off the fryer.
Highlight Happy Hour from 3–6 PM: $4 pints across all 16 rotating draft beer handles, and why it’s the perfect time to hit the patio.
Call out the newly remodeled outdoor patio as a key part of the experience—especially in peak Portland patio weather.
End with a clear CTA: tell your followers to follow @lardopdx so they never miss a new sandwich, special, or seasonal drop.
Hashtags and mentions
#Lardo #LardoPDX #PortlandEats #PDXFoodie #SandwichLovers #HappyHourPDX #PDXFoodScene
Don’t forget to tag @lardopdx as a collaborator on your post!
Visit details
Where and when
1 location across the campaign area
Brand context
Meet Lardo
Website and social links