🍝 Grassa Making Fresh Pasta That Portland Can't Ignore!
Overview
About this campaign
Let your followers in on something Grassa already knows: this is the pasta spot that gets it right every time. Fresh, handcrafted noodles, bold flavors, and a laid-back, communal vibe.
Show the full experience—the open kitchen, pasta in motion, and a menu that’s hard to choose from. Whether it’s Pork Belly Mac & Cheese, Cacio e Pepe, or a seasonal special, let your honest reaction lead.
Highlight the daily “Lunch Rush” (12–3 PM): a $15 combo with pasta, Caesar salad, and a drink. And for dinner, tap into their rotating monthly Wednesday special.
No-frills, high-quality comfort food—and it delivers every time.
Benefits
What you'll receive
Approved Portland-based creators (and a +1) will receive a $100 meal comp/credit in exchange for an Instagram Reel that brings the Grassa experience to life: the pasta, the vibe, the people, and why this place has been Portland's best-kept comfort food secret for over a decade.
🎯 Your mission
Head to Grassa Portland Downtown, grab a bowl of something handcrafted and craveable, and show your audience exactly what happens when artisan pasta meets a no-fuss, come-as-you-are atmosphere. This is the pasta spot Portland has been obsessed with, and your followers need to know about it. Make it the kind of content your audience saves, shares, follows you for, and that sends them straight to @grassapdx.
📍 Where to find it: Grassa has multiple locations across Portland (West End, NW 23rd, SE Hawthorne). Check grassapdx.com for hours and exact addresses before you go. Please schedule in the platform for your visit (3 day buffer required).
👍 Who's a match: Foodies, pasta lovers, date-nighters, families, Portland locals who love discovering great neighborhood spots. If you're into bold flavor without the pretense, this one's for you.
⭐️ Important details
Exchange: complimentary meal of $100 gift credit to be used on your visit
Schedule: In platform for location and date/hours of your choosing - 3 day buffer required, Gift card issued via email
Posting timeline: content must go live within 7–9 days of your visit
Need help? jeremy@tryrelish.com and support@tryrelish.com
FTC compliance: include "Partnered with Grassa" in your caption
Deliverables
What you'll create
Creators can qualify through any listed platform unless the brief says otherwise during review.
TikTok
Creative brief
Creative direction
Visual tone
Please include in your Reels:
Show the full experience of visiting Grassa—from walking in to ordering to first bite. Capture the space and communal energy
Show the pasta being made—extruder, fresh shapes, open kitchen
Get close to the bowl: sauce, texture, steam, that first twirl
Verbally mention highlighting the great lunch special, value-based pricing, and Wednesday monthly special like Chicken Parm
Share your honest reaction—what you ordered, what stood out, what you’d come back for
Close your video with a follow prompt: something like "follow @grassapdx to see what's on the menu next" gives your audience a natural next step and helps Grassa grow their community alongside yours.
Caption cues
Tag @grassapdx send a collaboration request and let your audience know which location you visited
Share what you ordered and what made it worth talking about
Highlight the daily “Lunch Rush” (12–3 PM): $15 pasta, Caesar salad, and a drink
Call out the rotating monthly Wednesday dinner special—something new each month
End with a clear CTA: tell your followers to follow @grassa so they never miss a new dish or special
Hashtags and mentions
#Grassa #GrassaPDX #PortlandEats #FreshPasta #PDXFoodie #HandmadePasta
Don't forget to tag @grassapdx as a collaborator on your post!
Visit details
Where and when
4 locations across the campaign area
Brand context
Meet Grassa
Website and social links